In the face of a climate crisis, non-profit organizations, big corporations, businesses, political institutions and universities increasingly take responsibility for their actions and communicate about the environment. Therefore, environmental communication includes various communicative activities, structures, and processes, from climate or green journalism to corporate sustainability communication, political rhetoric, science communication or communication for social change and development communication.
This Environmental Communication Excellence Guide includes concepts, approaches, strategies, and tactics for communicators in these fields, enabling better understanding of the environmental communication discipline. In this guide, we look at specific aspects of environmental communication and the potential to transform society and our human relationship to nature and the ways we deal with natural resources.
The Guide provides environmental communication knowledge, advice and best practices that will empower environmental advocates, marketing and PR professionals, journalists, educators, researchers, scientists, students, government employees, politicians, and businesses.
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